Privacy Policy

Last updated May 2023

Depending on the nature of work we’re doing, we may need to process some personal data during our business, such as emailing our clients. If you visit our website, we might look at some stats to make sure you’re able to find the information you’re looking for.

Keeping your personal information safe is our top priority and we use secure methods to store and transmit your data. We will never sell your data to anyone.

This document explains what personal information we collect, what we do with it, how long we keep it and how you can contact us to have the information corrected or deleted.

Click a link below to find out more.

The data we collect

  1. Website Visitors
  2. Clients and Prospective Clients
  3. Training Courses
  4. Usability Studies

Your rights concerning our use of that data

  1. What are your personal data rights?
  2. Who do I contact if I have an issue with my personal information that you hold?
  3. How do I make a complaint about how my personal data is being held or processed?

The data we collect

1. Website Visitors

COOKIES

Our website bergo.co.uk uses ‘cookies‘ to collect information about how our website is used. We use cookies to help you browse our website, differentiate you from other users, offer you an optimal experience and identify problems to improve our website.

The purpose of this cookie policy is to inform you about the cookies we use on our website. If you would like more information about how we do this, you can send an email to our Data Protection Officer, at the following address: dpo@bergo.co.uk You can also find other ways to get in touch at this document.

GOOGLE ANALYTICS

We use Google Analytics to analyse user activity on our website to improve our website. We use such analysis to gain insights about how to improve the experience and functionality of the website. The information is anonymous; we can’t and won’t contact you unless you contact us.

Cookies can track information such as your location, your operating system, your web browser, which pages of our website you visit and how long you spend on those pages.

If you don’t want to be tracked while using our website then Google provides a tool to allow you to opt-out: https://tools.google.com/dlpage/gaoptout

EXTERNAL LINKS

Bergo is not responsible for webpages linked to its website, nor for any webpages that you may access through links on our website. We do not control those webpages, and, therefore, are not responsible for their content. Users consult such webpages at their own risk, under their own terms, conditions and legal notices for which Bergo is not responsible.

2. Clients and Prospective Clients

WHAT PERSONAL DATA DO WE HOLD AND HOW DID WE GET IT?

When you contact us to make an enquiry or to request information, we will collect some details about you so that we can provide you with the requested information. Similarly, we collect information from:

  • face to face meetings
  • networking events
  • exchanged business cards

This helps us understand the needs of our customers and future customers. The following information is collected:

  • Full name
  • email address
  • job title
  • company name
  • company address
  • contact number
  • previous company information
  • linkedIn account

When you visit our website, we may track information about your computer and how you use our site, including your IP address, location, browser type/version, operating system, how you came to our site, how long you visited our site, which pages you looked at on our site (and how often) and how you moved through the site. This is all collected anonymously by Google Analytics so that we can see how people use our site to help us make it better and easier to navigate.

WHAT WE DO WITH YOUR PERSONAL INFORMATION

All the information we collect is stored securely in our CRM system and mailing list system. We take the security of your data very seriously and access to these systems is strictly controlled internally.

The information we hold is then used to:

  • Send invitations to relevant events and training courses
  • Send invitations to join our mailing list

WHAT WE DON’T DO WITH YOUR DATA

We will not share your personal information to anyone outside of Bergo. We will not use your data for any purpose other than offer you services and events we think will genuinely be of interest to you.

We will never sell or hire your data to anyone. If we sell our business to a new owner then we’ll make sure you’re aware and ask you to opt in again, provided you’re happy to continue your registration with us.

HOW LONG DO WE KEEP YOUR PERSONAL DATA?

Your data is kept on our system:

  • Until we think the data is no longer likely to be up-to-date.
  • You opt out of receiving future communications from us.
  • You contact us to ask your data to be removed.

3. Training Courses

WHAT PERSONAL DATA DO WE HOLD AND HOW DID WE GET IT?

When you apply to join one of our events or training courses, you will provide us with personal data about yourself. This would be done either through signing up via our website, responding to a marketing campaign or in telephone conversations. This data may include the following:

  • Your name, email address, contact details, job title, and employer
  • Information that you provide in emails, a registration form or telephone communication with us.
  • Any information you volunteer during the event or training course.
  • Some of our events or training courses may be recorded for later distribution on our website or other means.
  • By using our website, we may track some information about your computer and how you use our site, including your IP address, location, browser type/version, operating system, how you came to our site, how long you visited our site, which pages you looked at on our site (and how often) and how you moved through the site. This is all collected anonymously by Google Analytics so that we can see how people use our site to help us make it better and easier to navigate.

WHAT WE DO WITH YOUR PERSONAL INFORMATION

In accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we may use your data in the following ways;

  • To contact you via email, telephone or social media to inform you about future events, training courses or newsletters.
  • To contact you to get your feedback on training courses, events or talks you have attended.

Your data will only be processed by our staff in the UK in line with UK/EU law and the UK GDPR.

While you might supply some payment information when signing up for a training course, BERGO does not have access to, or process this information in any way.

Your data may be transferred and stored via some online systems based outside the UK.  By this, we mean systems like Mailchimp (US) or SendinBlue (France) which we use to send you emails.

WHAT WE DON’T DO WITH YOUR DATA

We will not supply your personal information to anyone outside of Bergo. We will never sell or hire your data to anyone. If we sell our business to a new owner then we’ll make sure you’re aware and ask you to opt in again, provided you’re happy to continue your registration with us.

HOW LONG DO WE KEEP YOUR PERSONAL DATA?

Your data is kept on our system:

  • Until we think the data is no longer likely to be up-to-date.
  • You opt out of receiving future communications from us.
  • You contact us to ask your data to be removed.

4. Usability Studies

WHAT PERSONAL DATA DO WE HOLD AND HOW DID WE GET IT?

When we conduct a usability study on behalf of a client, you (the participants) will provide us with personal data about yourself and opinions about the design of a product under evaluation. This is done by collecting data from you in a consent form, questionnaire, observational analysis, and interview. This data may include the following:

  • Consent form: Your name.
  • Questionnaire: Your gender, age, handedness, experience with similar products, and any impairments affecting your ability to use the product.
  • Observational analysis: Any information we collect from observing and videoing you interact with the product under evaluation.
  • Interview: Any information you volunteer in an interview about your experience of using the product under evaluation.

WHAT WE DO WITH YOUR PERSONAL INFORMATION

In accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we may use your data in the following ways;

  • To analyse your data, which is anonymised, and prepare a report for our client.
  • Your data will be processed by our staff in the UK in line with UK/EU law and the UK GDPR, and by our client who will also provide details to you in the consent form on what measures they have taken to be compliant with UK GDPR.
  • Your data will be backed up on the file hosting service, Dropbox. More details about how Dropbox complies with GDPR are described here: https://www.dropbox.com/security/GDPR

WHAT WE DON’T DO WITH YOUR DATA

Other than our client, we will not supply your personal information to anyone outside of Bergo.

We will never sell or hire your data to anyone. If we sell our business to a new owner then we’ll make sure you’re aware and ask you to opt in again.

HOW LONG DO WE KEEP YOUR PERSONAL DATA?

Your data is kept on our system:

  • Until we have finished the report for our client
  • You contact us to ask your data to be removed.

Your rights concerning our use of that data

1. What are your personal data rights?

If at any point you believe that the personal information we hold on you is incorrect, you want us to correct or delete that information, or you no longer want us to hold that information or contact you, you can exercise your rights under the current Data Protection laws. These rights include:

  • Right of access
  • Right to withdraw consent
  • Right to rectification
  • Right to erasure
  • Right to restriction of processing
  • Right to data portability
  • Right to object

For more information about your personal data rights please visit the Information Commissioner Office website at: https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/

2. Who do I contact if I have an issue with my personal information that you hold?

If you would like us to update or delete your details please contact:

Dr Nick Bradley fills the role of Data Protection Manager for BERGO. His email is nick.bradley@bergo.co.uk

3. How do I make a complaint about how my personal data is being held or processed?

If you wish to raise a complaint on how we handle your personal data, you can contact our Data Protection Officer who will investigate the matter.

If you are not satisfied with our response you can make a complaint to the Information Commissioner’s Office (ICO). Their Helpdesk number is 0303 123 1113.